relationship advice Blog

Monday, January 07, 2008

Introducing Pay-Per-Play (PPP) Advertising

NetAudioAds™ Pay-Per-Play (PPP) advertising is an advertising channel that is set to take the web by storm. Because of the size and scope of this deal (backed by one of the BIG 5 search engines), PPP advertising will become a world wide business media event.

PPP works on a bid management system similar to Google AdWords and will compensate publishers just like Google AdSense but with one critical difference…

Publishers (website owners) will earn revenue on 100% of their traffic... no clicks necessary!


PPP is a way for advertisers (Like Harley Davidson or Taco Bell) to serve a 5 second audio advertisement to website visitors. It is a way for advertisers to target their 5 second audio ad to specific interests, demographics and geographic locations.

Big TV's ad revenue is dwindling because PPP offers advertisers a more cost effective advertising solution that has been providing positive Return on Investment (ROI) for over 2 years. PPP offers advertisers a way to reach their target audience and is the only form of media whose impressions and ad placements are verified by an independent 3rd party.

NetAudioAds™ PPP is not new, it has been running for 2 ½ years, has over 66,000 advertisers and over 550,000 websites that serve PPP ads to their visitors.

The 550,000+ websites that currently serve these ads are responsible for up to 43 million streams (impressions) of advertisers' 5 second audio ads on a monthly basis.

I wanted to share this because it sounds like a great opportunity for website owners. What better way to start off your new year and relationships.

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